What are the key considerations for people in sales while they use social media for selling (Social Selling) ??

a) Check if their clients are on social media and then connect with them on the relevant social networks
b) Avoid using social media to sell
c) Build their professional brand and then position themselves as subject matter experts in their field to build credibility
d) Connect with their clients and prospects on LinkedIn and then start liking/commenting/sharing their posts

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